Sponsorship in the News

Gallagher launches Touchline Academy to inspire rugby's next generation

Insurance broker and risk management company Gallagher is launching Touchline Academy, an accessible rugby teaching programme designed to upskill 2,000 teachers by 2028 to shape the next generation of rugby players.

Created in partnership...

Mongoose merges agencies into one entity

Mongoose has merged specialist agencies - Mongoose Sports & Entertainment, Populate Social, and Singapore-based experiential agency ALIVE - into one global agency.

The expanded agency will bring together expertise across social media,...

England Rugby signs new partnership with Castore

England Rugby and Castore have agreed a new long-term partnership, that will see Castore become the official Technical Kit Partner to England Rugby. Castore will become the Official Technical Kit Partner in a multi-year,...

Canterbury of New Zealand signs as official kit partner of Great Britain Wheelchair Rugby

Great Britain Wheelchair Rugby has signed with Canterbury of New Zealand. The four-year partnership will see the rugby brand supply performance and training apparel to both the GB Team and the Women’s teams as value in kind.

The...

The ECB and KP Snacks announce a new partnership with England Cricket

The ECB and KP Snacks have announced a new partnership with England Cricket, to become the Official Team Partner. KP Snacks’ brands will feature on England match kits, with the new shirts making their debut at the England Women’s...