Sponsorship in the News

The FA agrees new partnership with Hilton

The Football Association and Hilton have agreed a new three-year partnership, with Hilton becoming Official Hotel Partner of the England football teams. This includes Wembley Stadium and St. George’s Park and will see Hilton support the...

London Sport Awards celebrate those transforming communities through sport and physical activity

The ninth edition of the London Sport Awards, supported by the City of London Corporation, celebrated volunteers, organisations, charities and individuals who have gone above and beyond to improve the lives of Londoners through sport and physical...

Fnatic appoints IMG as global commercial agency

Global gaming and esports performance brand, Fnatic, has appointed IMG as its exclusive commercial agency to accelerate the esports organisation’s growth worldwide. 

Under the agreement, IMG will provide new...

Ford signs as Official Electric Vehicle Supplier of TCS London Marathon

London Marathon Events has signed Ford as its Official Electric Vehicle Supplier of the TCS London Marathon for the next three years, starting at the 2025 event which takes place on Sunday 27 April. 

Ford will provide a fleet of...

Co-op Live partners with OVO

Co-op Live, the UK’s largest indoor arena, has agreed a new partnership with energy provider OVO.  Through the partnership, Co-op Live and OVO will champion shared values of sustainability and decarbonisation. 

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