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Sponsorship in the News
LIVE·TEAM acquires branding and signage business Desert Roots
Branding, signage, custom fabrication and live event specialists LIVE·TEAM has acquired leading branding and signage business Desert Roots, who are based in the Kingdom of Saudi Arabia (KSA).
As part of the acquisition, Majdi Saab,...
CAA Sports secure exclusive commercial partnership with heavyweight champion Anthony Joshua
CAA Sports, a division of leading entertainment and sports agency Creative Artists Agency (CAA), has agreed an exclusive commercial agreement with two-time heavyweight world champion Anthony Joshua, in partnership with his 258 Group.
As...
Zilch and Arsenal launch 'Twice as Nice' campaign
Zilch, Arsenal F.C.'s Official Way to Pay, has launched 'Twice as Nice', an exclusive offer giving Arsenal members 20% off official club merchandise at The Armoury and Arsenal Direct when paying with Zilch.
Twice as Nice builds on the '...
Soudal Quick-Step and AG Insurance Soudal expand partnership with HYTRO
Soudal Quick-Step and AG Insurance Soudal have expanded their partnership with wearable Blood Flow Restriction (BFR) technology specialists Hytro
Having first partnered with Soudal Quick-Step in 2025, Hytro’s recovery solutions will...
2027 FIVB Women’s Volleyball World Cup appoints Horizon Sports & Experiences
Volleyball World and the 2027 FIVB Women’s Volleyball World Cup Organising Committee has appointed Horizon Sports & Experiences (HS&E) as the exclusive sponsorship and media rights sales agency for the 2027 FIVB Women’s...
