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Sponsorship in the News
Sponsorship lead gen platform caytoo wins Best Business Serving Football
Sponsorship intelligence platform caytoo has been voted the Best Business Serving Football (under 100 employees) at the Football Business Awards.
The judges said: "In a very challenging economic climate, this service provides commercial...
British Cycling Ventures strengthens commercial leadership team with two senior appointments
British Cycling Ventures has strengthened its commercial leadership team with two senior appointments - Claire Humphris joins as Chief Marketing Officer, while James Glover will take up the role of Head of Business Development. Both roles sit...
FotMob named Official Live Score Partner for Soccer Aid for UNICEF 2026
FotMob has teamed up with Soccer Aid for UNICEF 2026...
Castore sponsors MI London
Sportswear brand Castore is the first official partner of MI London, becoming the official kit supplier of the five-time Hundred champions. Castore will design and supply the performance kit range for MI London’s newly-renamed men’s...
Cadbury launches ‘Gift a First Gig’ campaign to celebrate Britain’s love of live music
Research commissioned by Cadbury has revealed that the average Brit has been to 12 live concerts in their lifetime. Almost half the population (42%) went to at least one show last year. And 59% have been to a live gig in the past five years....
