Sponsorship in the News

Bombay Sapphire signs global partnership with E1 Series

Bombay Sapphire has signed as Official Gin Partner of the UIM E1 World Championship. In addition to the E1 Series global partnership, Bombay Sapphire will also become Official Partners of current reigning champions Team Brady, owned by NFL's Tom...

Resmed signs as Official Sleep Partner of Qatar Airways British & Irish Lions Tour

Resmed, health technology company specialising in sleep, breathing, and care delivered in the home, has been named Official Sleep Partner of the Qatar Airways British & Irish Lions Tour to Australia. As the Official Sleep Partner, Resmed will...

Science in Sport becomes British & Lions 'Official Nutrition Partner'

The British & Irish Lions has signed performance nutrition brand Science in Sport [SiS] as 'Official Nutrition Partner' ahead of the Qatar Airways Lions Men’s Tour to Australia 2025. Science in Sport will provide the team with its range...

Sid Lee Sport builds leadership team

Sid Lee Sport has announced two major leadership promotions, and a new hire within its strategy team.  Mike Grumbridge, formerly Group Account Director, steps into the role of Managing Director (MD), while Rory Natkiel, previously Head of...

Toyota (GB) extends its commitment to ParalympicsGB’s Every Body Moves campaign

Toyota (GB) has extended its gold partnership with ParalympicsGB through to Los Angeles 2028, continuing a relationship that will now span more than a decade. Toyota’s support has powered the Every Body Moves platform, which aims to empower...