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Sponsorship in the News
England Rugby signs new partnership with Castore
England Rugby and Castore have agreed a new long-term partnership, that will see Castore become the official Technical Kit Partner to England Rugby. Castore will become the Official Technical Kit Partner in a multi-year,...
Canterbury of New Zealand signs as official kit partner of Great Britain Wheelchair Rugby
Great Britain Wheelchair Rugby has signed with Canterbury of New Zealand. The four-year partnership will see the rugby brand supply performance and training apparel to both the GB Team and the Women’s teams as value in kind.
The...
The ECB and KP Snacks announce a new partnership with England Cricket
The ECB and KP Snacks have announced a new partnership with England Cricket, to become the Official Team Partner. KP Snacks’ brands will feature on England match kits, with the new shirts making their debut at the England Women’s...
Attivo joins Worcestershire County Cricket Club as Principal Partner
Financial planning firm, Attivo, has elevated its partnership with Worcestershire County Cricket Club by becoming front of shirt sponsor of both the men’s and women’s Worcestershire Rapids T20 Vitality Blast and the Metro Bank One Day...
Women’s Rugby World Cup 2025 welcomes KETTLE Chips as official partner
KETTLE Chips has been unveiled as the official hand-cooked crisp supplier for the Women's Rugby World Cup tournament. With 2024 marking the most-watched year for women’s sport in the UK—drawing a record 44.7 million viewers –...
