SPONSORS
PARTNERS
Features
Mass Participation 2023: The Road to Recovery
Mass participation events were hit hard by the Covid-19 pandemic – and the sector has struggled so far to recover. Massive, an agency which specialises in delivering such events, says: “For many event organisers, 2022 saw levels of...
UK Sponsorship Awards - Class of 2023: Six takeaways that signpost the industry’s direction of travel
The 2023 UK Sponsorship Awards took place at the end of March at the London Marriott Hotel Grosvenor Square. Over 450 executives from across the sector were present to see an impressive range of brands, agencies and rights holders take home awards....
Formula 1 – an always-on global sports event
F1 is one of the few truly global sports properties with widespread public interest running across the year as Charlie Dundas, managing director, of YouGov Sport reports.
Two-fifths of British cricket fans say they are likely to watch the Women’s Premier League
The cricket Women’s Premier League is the most lucrative tournament in women’s cricket, and it’s caught the attention of British cricket fans writes Charlie Dundas, managing director of YouGov Sport. Even before the first ball...
