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World Rugby has unveiled its study on the rise, relevance, and reach of women’s rugby, offering a roadmap which it hopes will help the game unlock the full commercial potential of women’s rugby globally.
Drawing on newly...
England Rugby's new ‘For the Girls’ campaign aims to shift perceptions and inspire new audiences. The multi-media campaign which launches today forms part of an overall effort to boost participation among young girls while also...
Sports marketing consultancy Strive Sponsorship has brokered a new partnership between SBK, the challenger sportsbook app powered by the Smarkets exchange, and Dundalk FC, one of Ireland’s most decorated football clubs.
The multi-...
Sports marketing consultancy Strive Sponsorship has brokered a new partnership between SBK, the challenger sportsbook app powered by the Smarkets exchange, and Dundalk FC, one of Ireland’s most decorated football clubs.
The multi-...
PREM Rugby has confirmed that Red Bull has taken full ownership of Newcastle Rugby Ltd. The club will compete as Newcastle Red Bulls from 2025/26 season onwards.
Simon Massie-Taylor, CEO of PREM Rugby, said: “Red Bull’s...