Sponsorship in the News

QBE Sponsors RFU Autumn Internationals

Business insurance specialists QBE has agreed a deal with the Rugby Football Union (RFU) to become the title sponsor of the Autumn Internationals. The deal will run for four years, starting in September 2012 through to the end of July 2016 and...

Murray Family Launches Set4Sport Supported by RBS

Simon Fuller’s XIX Entertainment has agreed a new partnership between Royal Bank of Scotland (RBS) and world tennis number 4 Andy Murray, his brother, Jamie Murray, and their mother, Judy Murray. The result is Set4Sport, a programme created by...

Iceni Water Hydrates Team England Badminton Stars

English natural mineral water, Iceni, has embarked on a new relationship with BADMINTON England to become the ‘Official Hydration Supplier’ to Team England.  The association sees Iceni, which is bottled at source in South Cambridgeshire, become...

Vic & Bob Return In Foster’s Comedy Coup

Lager brand Foster’s, the brand responsible for commissioning the internet series Mid Morning Matters with Alan Partridge, is joining forces with legendary comedy duo Vic Reeves and Bob Mortimer in a new online series which launching on July 4th...

Sir Ranulph Fiennes OBE Becomes Ambassador For Seeing Is Believing At Standard Chartered Great City Race Launch

Sir Ranulph Fiennes OBE has signed up to be an ambassador for Seeing is Believing, a global initiative that tackles avoidable blindness. Sir Ranulph’s first engagement as the new ambassador was at the launch for The Standard Chartered Great City...