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Sponsorship in the News
ClubPickle appoints Strive Sponsorship
Sports and entertainment consultancy Strive Sponsorship has been appointed to support ClubPickle, a new sports space dedicated to pickleball, establish its strategic foundations as it prepares for its planned 2026 launch.
Located on a one-...
London Marathon appoint new directors to lead communications and marketing
London Marathon has appointed two new directors - Heather McCormick, to lead communications and public affairs and Guy Fowles, to lead marketing of mass participation events company, London Marathon Events (LME), and its parent charity, the...
SponsorLab launches new insight and performance platform StrategyLab
Sponsorship performance framework provider SponsorLab has launched a new insight and performance platform - ‘StrategyLab’. Built on the same principles as SponsorLab, StrategyLab’s sponsorship performance framework is now...
Scottish Building Society strengthens partnership with Edinburgh Rugby
Scottish Building Society – the world’s oldest remaining mutual – has renewed and expanded its partnership with Edinburgh Rugby for a further two years.
Having been the club’s main partner for the past four seasons...
BetWright agrees new partnership with Norwich City FC
BetWright has agreed a new partnership with Norwich City FC, as a Principal Partner and official Men’s Back-of-Shorts sponsor for the 2025/26 season.
Through this partnership, Canaries fans will...
