SPONSORS
PARTNERS
Sponsorship in the News
Two Circles to acquire Spring Media Group
Two Circles is to acquire media rights, live production and streaming company Spring Media Group. Spring Media has doubled in scale over the last three years driven by its approach to full-cycle media rights management, sales and delivery....
LFC and Google Pixel to empower next generation of women in sports media
Liverpool FC has joined forces with Google Pixel and The Powerhouse Project to launch Pixel FC Academy to help young women break into the football media and content creation industry.
The Academy is a five-month programme of workshops...
UK Sponsorship Awards 2025 extends International Section
The UK Sponsorship Awards is expanding its international section for 2025. For the first time, there will be two awards available – one of which will act as a showcase for non-UK sponsorship campaigns.
Commenting on UKSA’...
dentsu Sports Analytics launches report into what drives fandom
dentsu Sports Analytics has launched its 10 Cs of Fandom report which looks into the key factors that spark initial interest and retains fandom across 30 different sports. The aim of the report is to find answers to the question - how can...
EY Sports Engagement Index reveals most popular sports among Gen-Z
Football, running, Formula 1, swimming and boxing are the top five most popular sports with Gen-Z adults (18-24) in the UK, according to the latest EY Sports Engagement Index.
The EY survey, polling over 4,000 adults in the UK, uses...
