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Sponsorship in the News
The British & Irish Lions and Rugby Australia partner with Dove Men+Care
The British & Irish Lions and Rugby Australia signed Unilever’s deodorant Dove Men+Care as a partner for this year’s Series in Australia. The new agreement will see the brand named Official Personal Care Product of Choice...
Memphis Tourism partners immersive Elvis show
The immersive Elvis show, produced and developed by Layered Reality™ and launching in London this Spring, has agreed a promotional partnership with US based destination marketing organisation, Memphis Tourism. The partnership was...
Publicis Sapient wins Manchester City digital business account
Manchester City has agreed a multi-year global partnership with Publicis Sapient, naming the company as its Official Digital Business Transformation Partner. Through this partnership, Publicis Sapient will support Manchester City’s ongoing...
RFU and LG Electronics UK announce new partnership
The RFU has agreed a new multi-year deal with electronics company, LG Electronics. LG Electronics is now the Official TV Partner to the Red Roses as well as Official Screens Partner of Allianz Stadium.
Despite increases in women’s...
Ballantine’s re-appoints M&C Saatchi Sport & Entertainment
Ballantine’s has re-appointed M&C Saatchi Sport & Entertainment for its global music partnerships work, which was put out to a five-way pitch after ten years of collaboration. This win sees Ballantine’s start its 11th year...
