Sponsorship in the News

UKSA Spotlight On…Gaming

To mark the launch of its new Gaming Sponsorship Award, the UKSA team is this week investigating the dynamic world of gaming, in particular the explosion of interest in esports.  Read more...

UK Sponsorship Awards Launches Annual Agency Survey

As part of its commitment to the UK sponsorship industry, the team behind the UK Sponsorship Awards is today launching its first-ever annual UK Sponsorship Agency Survey. The purpose of the survey is to provide industry executives with insights...

adidas City Runs Return To The Capital

adidas, in partnership with CSM Sport & Entertainment, has announced the return of adidas City Runs in 2018. The inaugural Fulham 10K is the first of four events coming to the streets of the capital in 2018 and will take place on Sunday...

Sports Revolution and Goodstuff Strike Ashes Deal with Yorkshire Tea

Media agency Goodstuff and Sports Revolution, the London-based international sports, media and digital marketing agency have worked together to broker a marketing deal for Yorkshire Tea at the Ashes cricket series.

Yorkshire Tea, which has...

Research Reveals Untapped Opportunities For Eventing

Research conducted by data-driven sports marketing agency Two Circles around the eventing audience in Britain has unveiled new opportunities for brands as British Eventing enters into ‘a new commercial era’, according its chief...