Darren Farley Strikes MansionBet Sponsorship

Comedian and impressionist Darren Farley’s new sponsor is online sportsbook MansionBet. The partnership will see over 100 new pieces of viral content produced by Farley over the course of the 12 months which will be uploaded onto his social channels including Facebook, Twitter and Instagram, as well as YouTube and Linkedin. 

MansionBet will also host a Darren Farley page on its own website which will showcase some of Farley’s work each month. The sponsorship will help Farley produce relevant and sharable content designed to entertain fans whilst driving engagement and conversions to MansionBet’s website with an expected reach of over 35 million views. 

During the World Cup the two will work together on additional, exclusive content to further leverage Darren’s appeal and reach during this exciting and business-critical period. 

Farley began doing impressions in 2010 and is renowned for impressions of some of the biggest names in football including Steven Gerrard, Harry Redknapp, Roy Hodgson, Brendan Rogers, Jamie Carragher, Rafa Benetiz.

Under the new MansionBet brand, the Mansion Group has diversified their product portfolio into the sports arena, leveraging the strength and brand awareness of the Mansion name across the industry.

The sponsorship was brokered by independent sports & entertainment marketing agency, CMSeven.

Darren Farley’s MansionBet sponsorship will run until April 2019.