Campaign of the Week

Features

Sponsorship in 2022: Themes & Trends

2022 is set to be another volatile year – with Covid infections, inflation, rising energy prices and supply chain problems expected to be a drag on the global economy. Add to that the increasing politicisation of sport (think of the ...

UK Sponsorship Awards 2025 Countdown - Winning Tips for Entrants

There’s only one surefire way to win a UK Sponsorship Awards – and that’s to convince the judges that your entry is stronger than all the others in the same category. Having said that, there are a few ways in which you can improve...

UK Sponsorship Awards 2025: Ten reasons why you should enter

The UK Sponsorship Awards (UKSA) organising team is currently in the process of gathering entries for the 2025 edition of this prestigious industry event. Open to brands, agencies, rights holder, charities and other sponsorship stakeholders, the plan...

Creating the perfect arts sponsorship: five perspectives

In 2022, to celebrate the creativity and innovation of the arts sponsorship sector, the UK Sponsorship Awards will have two categories dedicated to the arts. The first is the traditional Best Arts Sponsorship of the Year – which always attracts...

Arsenal FC kicks off support local North London businesses initiative with ‘Arsenal Supporting Supporters’

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