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Sponsorship in the News
Merlin Secures EDF Energy For London Eye
Leading attractions operator Merlin Entertainments agreed last week a three year partnership for the London Eye with energy company, EDF Energy. The partnership will give EDF Energy, the UK’s largest producer of low-carbon electricity, naming...
FA Confirms Three-And-A-Half-Year Deal With Vauxhall Motors
After weeks of speculation, the Football Association has now confirmed a three-and-a-half-year agreement with Vauxhall Motors which will see the leading British vehicle manufacturer become Lead Partner to the England teams. The agreement runs...
MasterCard Signs Multi-Year Corporate Alliance Agreement with Disney across Europe, Middle East, Africa, Russia and CIS
The Walt Disney Company, Euro Disney Associés S.C.A. and MasterCard announced today a six-year strategic corporate alliance across Europe, Middle East, Africa, Russia & CIS.
The agreements make MasterCard the official partner in the...
Hollis Sponsorship Awards – Enter Now!
It’s a week to go before the deadline of the Hollis Sponsorship Awards, the awards which, for 16 years, have recognised and rewarded the very best in sponsorship in the UK and internationally. Entering the Awards could not be simpler, just log...
Havas S&E To Manage Kia Oval Rebrand
Having brokered the deal back in December for Kia Motors UK to become the headline sponsor of The Oval Cricket Ground, sports marketing agency Havas Sports & Entertainment has also been appointed to manage the brand changeover of the iconic...
