Red Roses sign Clinique as Official Beauty Partner

Clinique has become the Official Beauty Partner of the Red Roses. This new partnership builds on the impact of GameFace, Clinique’s grassroots movement launched in 2022, in partnership with MATTA, continued with Premiership Women’s Rugby last season, and reflects the brand’s long-standing commitment to supporting young women in rugby – and beyond. 

Designed to address the confidence crisis amongst teenage girls and encourage them to step onto the pitch themselves, GameFace has, and continues to, help clubs across the country champion their female players by providing essential funding, equipment and education.

Karen Ehrlich, VP/GM of Skincare, Estée Lauder Companies UK & Ireland: “With GameFace, we saw a clear gap: girls were dropping out of sport in huge numbers, often because of confidence, body image or not feeling like they belonged. That’s how GameFace was born, not as another campaign, but as a movement. We started with the grassroots, because that’s where confidence is first built – on muddy pitches, not big stages.”

“Partnering with the Red Roses allows us to scale our mission with purpose, supporting elite athletes in the same way we support grassroots players. This partnership is about more than skincare – it’s about giving athletes the confidence they need and helping them to inspire other women.”