Manchester City signs Lucozade as Official Sports Drink Partner

Manchester City has agreed a new multi-year partnership with Lucozade.   Lucozade products, including player bottles and ice coolers, will feature across all domestic home fixtures and training environments for the men’s, women’s and academy teams at the Etihad Stadium, Joie Stadium and City Football Academy. The brand will be further integrated across matchdays through LED advertising displays. 

Matt Riches, European Head of Sponsorship for Lucozade said: “We’ve been synonymous with football and part of the fabric of the sport in this country since the start of the Premier League, supporting players and fans through every moment. Partnering with Manchester City, which is known for its footballing innovation, is an incredibly exciting next step for our brand. 

“Lucozade takes a unique approach to its football partnerships, supporting both the men and women’s team for every club it sponsors – a commitment it has been proud of since it started supporting the England men and women’s teams back in 2007.”