IMG renews partnership with National Hockey League

IMG  has renewed its partnership with the National Hockey League (NHL) to manage its international social media strategy. The extended agreement will see IMG continue to manage and deliver end-to-end content production, publishing and reporting for the NHL’s 28 international social media channels across eight markets. These include dedicated channels for audiences in Australia, Czech Republic, Germany, Finland, Mexico, Sweden and Switzerland, as well as the NHL’s pan-European Instagram and TikTok channels.