Crystal Palace FC signs Brooks as Official Footwear Partner

Crystal Palace Football Club has signed a new multi-year partnership with Brooks Running, who will become the Club’s Official Footwear Partner and front of training wear partner across both the men’s and women’s first teams. As part of the agreement, the Brooks logo will feature prominently on the front of all training, travel, walkout and warm-up apparel worn by Crystal Palace’s men’s and women’s first teams.

The partnership will also give Brooks a major presence at Selhurst Park, with branding across pitch side and digital ribbon LEDs, stadium screens and TVs, static stadium assets and the Club’s media backdrops. Palace and Brooks will collaborate on dedicated content throughout the partnership, including activations featuring first-team players and Club legends, while Brooks will also support the Palace Run Club.

Beyond the Club, Brooks will become a sponsor of Palace for Life’s Marathon March this October. The annual 26.2-mile challenge brings together supporters, staff and Palace legends to raise vital funds for the Club’s official charity and its work supporting young people across South London.