Brighton & Hove Albion FC agrees sleeve partnership deal with Experience Kissimmee

Experience Kissimmee, the official travel authority of Osceola County, Florida, has signed a multi-year partnership with Brighton & Hove Albion FC (BHAFC). Under this agreement, Experience Kissimmee has secured promotional rights as a sleeve partner on the men's, women's, and academy shirts, enhancing global broadcast brand visibility and engagement among Albion fans. Other key highlights of this partnership include cross-promotions with relevant travel trade club partners that will maximize outreach and engagement within the tourism and sports sectors.

Commenting on the sponsorship, DT Minich, President and CEO of Experience Kissimmee said: "This collaboration is exciting for us as the UK is the number one long-haul market to Kissimmee. Additionally, BHAFC's audience profile, which includes significant followings in the UK, Canada, and Brazil, aligns perfectly with our key international markets. This partnership reflects our dedication to providing exceptional travel experiences and engaging with fans globally."