Arabian Dyar takes naming rights to Gulf Cup

Arabian Dyar Real Estate Development has signed a strategic partnership with the Gulf Football Federation ahead of the 27th Gulf Cup, which takes place in Jeddah from September 23 to October 6, 2026.

Under the agreement, the tournament will officially be known as Arabian Dyar Khaleeji 27, giving the Saudi property developer title sponsorship of one of the Gulf region’s major football competitions.

The partnership extends beyond naming rights, with Arabian Dyar and the Gulf Football Federation set to work together to raise the tournament’s profile, develop its commercial partnership programme and support the delivery of the 2026 event.

The agreement was signed at the Dyar Al-Haram project at Masar Destination in Makkah by Jassim Sultan Al Rumaithi, Secretary-General of the Gulf Football Federation, and Arabian Dyar Chairman Eng. Muammar Al Attawi.