RSS FeedLurpak To Sponsor Jamie’s 30 Minute Meals
Lurpak is to sponsor Channel 4′s new teatime show, Jamie’s 30 Minute Meals in a new six-figure deal conceived and negotiated by Carat Sponsorship.
The campaign will cover sponsorship of all Channel 4 and More 4 transmissions, Video on Demand (VOD) service accessible on www.channel4.com (4oD) and the Virgin cable network, as well as online branding on the programme website.
The new 20 part series will start in mid October and run weekdays on Channel 4 at 5pm, with repeats also scheduled on More 4. The deal is to run until the end of December 2010.
October 7th, 2010 at 8:12 am
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