AFC Bournemouth Partners With Two Circles

English Premier League side, AFC Bournemouth has appointed Two Circles, data-driven sports agency to help the Club deliver a new digital platform to support their fans, partners and club stakeholders. This partnership will help the Club enhance fan engagement and increase commercial performance, including leveraging the Club’s digital assets. 

In addition to helping the Club relaunch its digital platform, Two Circles will also implement a new data management infrastructure that will sit behind the site and all the clubs digital platforms. The new solution will merge a number of disparate data sources and create a foundation for a new approach to data driven marketing and fan engagement.

Rob Mitchell, Commercial Director at AFC Bournemouth, said: “When you arrive in the Premier League every aspect of the club has to up its game.  With the help of Two Circles we are already taking the next steps to develop and improve our revenue streams from both existing and new sources.” 

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